• Midnight Snack will become your true brand partner throughout the launch and growth process.

• As an equity partner, we would always make business decisions in the best interest of the brand.

Brand Incubation & Launch Concierge

• Compensation: 20% equity

• Inclusive of all services

• Timeline: 6-8 months (depending on complexity of project)

Growth Strategy & Creative

• We will stay on board post-launch to oversee all growth, operations, and creative for a monthly equity grant

• Growth & operations monthly fee: 0.6% equity/month

• Fractional creative director: 0.3% equity/month